At the moment, it’s virtually as if skincare has develop into second to main a busy and hectic way of life. Stress and ageing, nevertheless, generally is a dangerous mixture in your pores and skin. You probably have no time for superficial magnificence regimes that add complication to your day by day routine, meet Vida Glow. This revolutionary model is ready to outline the requirements of magnificence for the longer term.
Since Vida Glow launched in 2014, it rapidly etched its identify within the magnificence business. It particularly garnered the eye of many for its hero Vida Glow Marine Collagen 270g. Since then, the model has dedicated to creating merchandise which can be highly effective and efficient utilizing solely clinically confirmed components. Let your skincare merchandise give you the results you want, not the opposite means round.
We sat down with the girl behind the model, Anna, to select her mind concerning the world best-selling marine collagen and extra from Vida Glow.
Q&A with Anna Lahey of Vida Glow
What’s Vida Glow and the way was it born?We’re an ingestible magnificence model creating science-backed options for contemporary magnificence issues. Vida Glow began after I noticed the transformative advantages of marine collagen in my very own pores and skin, hair and nails – and this sparked my ardour for ingestible magnificence and its potentialities.
What’s your model’s function? The WHY behind all of it?All the things from the model’s beginnings, its philosophy and scientific innovation replicate my private drive for serving to individuals uncover actual outcomes from ingestible magnificence. After I skilled the advantages of marine collagen, I invested into the analysis to grasp the scientific proof behind the outcomes I noticed in my hair, pores and skin and nails. And the scientific information was very evident. I knew I needed to share this.
How is it distinctive?Our funding in science has set the inspiration for Vida Glow’s success. It’s a definitive level that continues to benchmark us as leaders within the ingestible magnificence business. And we make use of a science-lens at each step of our NPD course of. Final 12 months we invested over $1M into impartial scientific trials. It’s an enormous endeavor, however this dedication to outcomes is why now we have such a loyal buyer base – with one unit of Pure Marine Collagen offered each 4 seconds.
Who would profit from Vida Glow?Vida Glow is for everybody. Our formulation are backed by science and are straightforward to undertake – so you’ll be able to obtain tangible outcomes, irrespective of your way of life or wider magnificence routine.
How do you go about researching components and testing new formulation?We begin by figuring out widespread – and rising – magnificence issues. We study the basis trigger of those issues, like pigmentation or hair loss, then discover revolutionary and clinically backed lively components to ship the very best outcomes. As soon as we’ve created our components, our NPD tasks undergo stringent scientific and client trials to make sure the components meets our excessive requirements and creates seen outcomes.
What are you seeing within the market with ingestibles, collagens and inside well being being a spotlight?Transparency. Shoppers are demanding accountability and transparency – not solely when it comes to model values, however the place merchandise are created and the science behind their components. Years in the past, nobody actually appeared in the back of a pack. Right this moment, individuals are wanting to find extra. I’m pleased with our transparency. From the science behind ingestible magnificence, to our scientific information and what outcomes to anticipate from our merchandise, educating customers has all the time been a precedence for Vida Glow.
What are YOUR most favorite merchandise from the model?Pure Marine Collagen will all the time be a staple in my routine, however our Superior Restore Radiance and Hairology formulation game-changing for my pores and skin and hair. Radiance is a vegan capsule which brightens the pores and skin and reduces indicators of pigmentation like solar spots, melasma and darkish underneath eyes. It’s made a major enchancment to the pigmentation from my pregnancies too. And our newest launch, Hairology addresses hair loss and thinning. It’s clinically studied to scale back hair loss by 34% in simply 28 days. It’s been revolutionary for individuals experiencing extreme hair shedding, thinning hair and discovering their hair in all places! All of which I’ve personally skilled throughout my hair loss.
“Vida Glow is designed for actual individuals and actual life. My imaginative and prescient is for Vida Glow to be a part of your routine day by day, each step of the way in which.”-Anna Lahey
How do you get your inspiration for merchandise, branding, your workplace area?All of my inventive inspiration comes from a want to have a constructive affect on individuals’s lives. Whether or not that’s by our merchandise, shiny visible identification and sunny disposition, or our crew at VG HQ.
You’ve had astounding development over the previous few years, how do you retain grounded?Our development and enlargement into worldwide markets is extremely gratifying. However we’re nonetheless on the journey, there are nonetheless extra targets to succeed in, and that’s what retains me grounded. As do my three younger youngsters who continually preserve me on my toes!
When not operating a enterprise how do you apply self-care?I attempt to take the strain off with straightforward and life like ways in which I can stay my life day by day. I wish to have strolling catch-ups with mates. And I do my greatest to stay to a routine and plan my days. I wish to really feel ready and I’ve lists for every thing, so even on manic days, if I’ve ticked one factor off, I really feel like I’ve completed one thing.
If you happen to might return and provides your 18-year-old self any recommendation, what wouldn’t it be?Don’t be afraid to make errors. It’s in these moments that you just study probably the most.
The crew at My Haircare & Magnificence are enthusiastic about partnering with Vida Glow, what’s subsequent for the model?We’re creating focused ingestible remedies for particular magnificence issues throughout pores and skin, hair and the physique. Radiance and Hairology have been our first Superior Restore launches – and now we have one other revolutionary pores and skin SKU coming later this 12 months!
Wish to Attempt Vida Glow?
Actual magnificence for actual life. That’s the ethos of this model. The founder, Anna, insists on clinically confirmed components to realize lasting and visual outcomes. If not, then what’s the purpose of spending all these efforts and sources on producing skincare merchandise.
Vida Glow likes to raise the customers’ concept of how skincare ought to be. If this appears like one thing you wish to attempt, take a look at our web site to study extra concerning the model and its best-selling merchandise. It’s extra than simply magnificence; this model is about making an affect on individuals’s lives, too.
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See related:Vida-Glow Pure Marine CollagenDoes Vida Glow Ingestible Collagen Work?Magnificence 101: Easy methods to Get Radiant Summer season GlowBest Reward IdeasA Full Information To Retinol
MelMel is a former Hair Stylist with over a decade of business expertise.
She enjoys writing about all points of the hair & magnificence world together with, developments, new merchandise & best-sellers.
